Soft Matte Liquid Lipstick - George

The product that started it all! This was the first product launched at LAWLESS. This comfortable, soft matte liquid lipstick is ideal for people that hate the feeling of ultra-matte liquid lipsticks. The unique formula hydrates the lips with natural emollient ingredients to provide a long-wearing, yet indulgently creamy experience. This breakthrough, buildable formula does not cake or crack, and fades evenly so you can effortlessly reapply it on the go. Unlike most liquid lipsticks, this is free from silicones, talc, phenoxyethanol and parabens.

How to Use:

DEFINE: Use the pointed tip of the doe foot applicator to apply lipstick precisely around your lip line.

APPLY: Fill in the rest of your lips with one thin layer. Allow to set for 30–60 seconds. Apply a second layer to intensify color.

SET: Allow your lipstick to set for 30 -60 seconds before rubbing your lips together for maximum opacity and color payoff."