Behind The Brand: Estée Lauder
Self-care and skincare go hand in hand—especially when it's cold outside. With your sink-side routine in mind this winter season, we selected Estée Lauder's hard-hitting Revitalizing Supreme+ Global Anti-Aging Cell Power Creme for our current Box of Style. A game changing concoction, the rich cream locks in moisture for a soft, glowing complexion day to night. Ahead, we chat with Estée Lauder about how their iconic brand came into existence, what makes them unique, and their suggested product regimen.
Box of Style: How did the line come into existence?
Estée Lauder: Mrs. Estée Lauder started her business with four skincare products and a simple premise: that every woman can be beautiful. Her interest in beauty sparked in high school when her uncle, a chemist, first taught her how to make skin creams. She got her start selling skincare and makeup in beauty salons, demonstrating products on women while they were sitting under hair dryers. In 1946, she and Mr. Joseph Lauder officially launched the Estée Lauder brand.
Box of Style: What is unique about your skincare products?
Estée Lauder: Estée Lauder offers innovative, high-performance skincare formulas that target your skin’s specific needs. Thus, providing both instant and long-term benefits to support healthier-looking skin.
Box of Style: What about this formula is exciting and special? How is it beneficial and how should it be used?
Estée Lauder: Revitalizing Supreme+ Global Anti-Aging Cell Power Creme is the key to younger-looking skin featuring exclusive Moringa Extract. The soft and nourishing multi-action creme encourages skin’s natural power to amplify collagen and elastin. Lines and wrinkles are reduced, skin feels firmer, and elasticity is significantly improved.
Apply all over your face and deck both AM and PM following your repair serum.
Box of Style: What products do you recommend using in conjunction with the cream?
Box of Style: Why are you excited to be a part of Box of Style? What are your favorite features of the service?
Estée Lauder: We are thrilled to be part of Box of Style and to share our innovative formulas with the Box of Style audience. We love that each curation is carefully selected by Rachel herself. Estée Lauder offers high-performance skincare and we look forward to offering the Box of Style community one of our most popular formulas.